“爸爸的选择”是北京爸爸的选择科技有限公司旗下新锐互联网母婴品牌，与诸多“轻模式”的互联网品牌不一样，“爸爸的选择”着力打造研发、生产、物流、销售于一体互联网母婴品牌，是对母婴传统品牌的换代升级。首款产品极素系列纸尿裤，走的是“最高品质，无添加”的理念。不追求产品外在有多少功能或者功用，追求的是产品安全、可靠、无伤害。现已通过美国食品接触FDA安全认证和欧盟儿童产品CE环保安全认证双向认证

"Daddy's Choice" is the choice of Beijing Science and Technology Co., Ltd's father cutting-edge Internet mother brand, with many "light mode" Internet brands are not the same, "Daddy's choice" efforts to build research and development, production, logistics, sales of Internet mother infant brand, is a mother of upgrading and updating traditional brand. The first product series very plain diapers, taking the "highest quality, without adding" the concept. How many products do not pursue external function or functions, the pursuit of product safety, reliable, no harm. FDA is now contacting the EU safety certification and environmental safety of children's products CE certification by the US Food and bidirectional authentication.